| Google Lets Brand Advertisers Target Top Sites May 27, 2010 at 10:35 AM |
| Google has announced a new filter for advertisers running brand campaigns, to allow their ads to only show on AdSense sites ranked among the top 1,000 largest on the web, as defined by the DoubleClick Ad Planner. Google says this will ensure ads reach a large number of users, but only on well-known sites "best suited for branding goals." "It's important to note that the Ad Planner 1000 does not take performance statistics into account, and that by enabling this filter, you may be excluding many sites that are relevant to your advertised products," says Katrina Kurnit of Google's Inside AdSense Crew. "Additionally, with this or any of our other brand filters enabled, your campaign will run on fewer sites, so you may need to raise your bids if you’d like to maintain your impression levels. We recommend experimenting to determine which feature or combination of features best meets your goals." "We hope this new feature gives you greater control and assurance over where your ads appear and makes the Google Content Network an even more powerful environment for effective branding campaigns," says Kurnit.  To activate the filter, advertisers should select "none Ad Planner 1000" in the category filters section of their AdWords account. The new filter is only one of the new features Google has introduced, which integrate DoubleClick Ad Planner data with other Google ad solutions. There is also a new Export to AdWords feature and a list creation tool, which lets you store sites and placements in lists for future use. |
By Caleb Mann
Adding AdSense to your site is simple, all you have to do is head over to AdSense.com. Once your there, sign up and make your own profile. When you are done and can sign in head over to AdSense setup and once there hit the site verification tab. Type in your URL and yours only. This allows your site to gain profit from adding AdSense to your site.
When your done with that, hit the Get Ads go to AdSense for content and then customize and add your ads. You will get the code, if you have blogger your lucky cause this part is easy. All you have to do is go to your layout screen and ad a gadget, click the Java link and paste the code in there and press save.
If you bought your Domain its going to be harder, You have to copy and past the code into your HTML for your site. Its hard to find the right place at first but you will get use to it. You usually put it under wherever you want. Colors and placement are very important, so do some research and try to find out the best placements for you ads.
You can find a lot of information on ad coloring and placements through the link at the bottom, You will learn everything about where to place the ads so they will be the first thing your visitors see, and the importance of placement, and what colors to use. Great strategies.
When your done with that, hit the Get Ads go to AdSense for content and then customize and add your ads. You will get the code, if you have blogger your lucky cause this part is easy. All you have to do is go to your layout screen and ad a gadget, click the Java link and paste the code in there and press save.
If you bought your Domain its going to be harder, You have to copy and past the code into your HTML for your site. Its hard to find the right place at first but you will get use to it. You usually put it under wherever you want. Colors and placement are very important, so do some research and try to find out the best placements for you ads.
You can find a lot of information on ad coloring and placements through the link at the bottom, You will learn everything about where to place the ads so they will be the first thing your visitors see, and the importance of placement, and what colors to use. Great strategies.
Learn AdSense Strategies! If you are planning on using this in your blog or website, you MUST keep the link!
Article Source: http://EzineArticles.com/?expert=Caleb_Mann
Subscribe to:
Posts (Atom)
